Jacob Cromwell

Hi, I'm Jacob.

I truly appreciate you taking the time to learn more about how I can help you.

HIGH EFFICIENCY WORKFLOWS / MARKETING / SALES SYSTEMS

I BUILD SYSTEMS THATATTRACT.AUTOMATE.

Connecting ideas, tools, and customer journeys into working systems.

Selected work
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Snapshots Of Real Work I've Done

Plumber Lead Capture System

Digital Infrastructure for Plumbers. A fully automated system designed to capture emergency calls reliably and ensure you get paid faster. Featuring a custom funnel integrated directly with backend CRM operations.

The Bottleneck

Plumbing businesses put in the work to get visible, but their tech stacks are often a mess. When someone actually reaches out, inquiries sit in an inbox. Data is scattered across different apps that don't talk to each other, resulting in missed emergency calls and lost revenue.

The Solution

We built the full ecosystem. A high-converting custom web funnel captures leads, while backend automations map the data seamlessly into a streamlined GoHighLevel pipeline. Automated reminders, no-show recovery, and custom integrations handle the heavy lifting so the business runs smoothly without manual intervention.

Strategic Advisor Lead System

A fully automated lead system built for Pinnacle Strategic Advisors. The build encompasses custom web design, workflow automation, and seamless data integration. Completely documented and handed over.

The Bottleneck

Despite inbound interest from a popular podcast, the digital infrastructure to capture, qualify, and book those leads efficiently was missing. Inquiries came through DMs, data was managed manually, and the front-end looked great but the back-end IT was bleeding time and money.

The Solution

A complete data migration moving scattered tools into one centralized CRM. We implemented an AI-driven booking engine with automated reminders and no-show recovery sequences. With full pipeline setup, tagging, and logic mapping, operations now run flawlessly without manual data entry.

Jacob Cromwell

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Live Demos

Interactive Web Prototypes

Note: This interactive experience works best on a desktop device.

Websites can be completely custom designed to your specific business needs. The prototypes are specifically a template design I used with a few variations.

Click through actual code. These are raw HTML/CSS systems built for speed and conversion, ready to be integrated into any backend.

Select Prototype

High-conversion landing page system built for plumbers and home service professionals.

https://demo.jacobcromwell.com/plumbers/index.html
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ABOUT
JACOB

Jacob Cromwell

I am a hands-on builder focused on turning ideas into working digital experiences. I connect marketing, automation, and sales systems to create smooth, reliable click-to-cash journeys.

BEYOND THE DESK

I'm from a small town in New Brunswick, Canada, and above all, I am a family-first man with two wonderful kids who I am incredibly proud of.

I genuinely love the world of business, and in my downtime, you'll often find me diving into insights from creators like Alex Hormozi and Gary Vaynerchuk.

TOOLS & PLATFORMS

Make.comn8nCanvaGoHighLevelHigh Efficiency Workflows

CURRENT FOCUS

Building automated systems that remove bottlenecks.

The Journey So Far

A map of where I've built my foundation and expertise.

August 2016 - November 2018

Wyndham Hotels & Resorts

Reservations Team Lead

Where I learned leadership, team management, and how to consistently hit core KPIs while supporting a high-volume team.

June 2019 - December 2022

Synoptek

Support Engineer

Where I built my technical foundation... Like learning core troubleshooting, CS fundamentals, and how to deliver enterprise-grade support.

December 2022 - November 2025

Absorb Software

Technical Specialist

Where I dove deep into software integration, RESTful APIs, SSO implementations, and managing complex enterprise software projects.

December 2025 - Present

Atlantic Digital Safety

Safety System Architect

Where I currently orchestrate digital workflows, automate processes, and ensure bulletproof compliance infrastructure.

2023 - Present

Independent Freelancer

Web & System Developer

Where I've been designing custom websites, building scalable CRMs, and orchestrating automated workflows for various businesses.

NON-PROFIT
CONTRIBUTIONS

Beyond commercial work, I firmly believe in using my skills to give back to the community and support causes that matter. Recently, I dedicated my time to empowering a local cat rescue shelter, Latimore Lake Cats.

Digital Presence

Designed and developed a fully functional, user-friendly website to help establish their online footprint and drive more awareness to her clinics.

Automated Workflows

Engineered custom automations that trigger real-time notifications for critical events, ensuring the clinic's staff never miss an important update.

Audience Engagement

Implemented robust lead-capture systems to collect emails and seamlessly sync them into a centralized mailing list for ongoing community outreach.

Traffic & Growth

Set up the infrastructure and SEO fundamentals necessary to sustainably drive organic traffic straight to her clinics, maximizing their community impact.

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